Visual Merchandising

Visual Merchandising Full-Time and Adjunct Faculty

Laurel Lueders


Throughout her career as a practicing artist, Professor Lueders has given more than two dozen artists lectures and gallery talks. Working in a variety of media, she has shown in over 25 solo exhibitions throughout the world, as well as in more than 100 group exhibitions. Her work is also part of the permanent collections of museums and cultural institutions in New York, Wisconsin, California, Hungry, Germany, Italy, and Cyprus.

Professor Lueders joined LIM in 2013 as an adjunct faculty member and in 2014 was promoted to full-time lecturer in the Arts & Sciences Department, where she taught a variety of classes in art history and cultural studies. She was named Chair of the Visual Merchandising Department in 2016.

Professor Lueders teaching career began at University of Wisconsin at Madison, where she received a master’s degree in Design Studies. She later earned an MFA in Fine Arts, with a focus on Interdisciplinary Studio practice, from the School of Visual Arts.

In the summer of 2016, Professor Lueders led LIM College’s "The Arts in Florence" program at Florence University of the Arts in Italy.

Patti Jordan

Co-Associate Chair / Lecturer

Patti Jordan is an interdisciplinary artist working within the realms of visual, literary and media culture. She teaches Introduction to Visual Merchandising, Advanced Display Graphics, and Contemporary Art.

Companies Professor Jordan has worked for include ABC TV, CNBC TV, Lifetime Television, Sat.1 Sport & News (Germany) and Fox News Channel. At Sat. 1 and Fox News she was instrumental in the overall concept design and visual identity for their respective on-air launches. 

Professor Jordan has shown in over 50 art exhibitions worldwide.  She was interviewed by Sable Smith for NoTofu Magazine's Spring 2014 issue, and is the recipient of a Ford Foundation Award.  She also lectures on art and design and her writings have appeared in publications including Fashion Mannuscript magazine, the WCA International Caucus and ARTCAT Zine

The recipient of a Bachelor of Fine Arts degree with Honors from Pratt Institute, Professor Jordan also holds a Master of Fine Arts degree, summa cum laude, from Montclair State University.

Grailing King

Co-Associate Chair / Instructor

Grailing King started teaching at LIM College on a part-time basis in 2006 and is currently a full-time faculty member in the Visual Merchandising Department. Among the courses he teaches are Introduction to Visual Merchandising, Visual Presentation, and History, Theory & Practice of Visual Merchandising. He’s also the advisor for LIM’s Visual Merchandising Club and had led LIM's Cross-Cultural Analysis trips to Amsterdam, Paris, London, Berlin, Barcelona, Rome and Florence.

As a visual merchandiser with vast professional experience in New York City, Professor King has created visual display installations for several top retail locations. During his time at Macy's Herald Square he had the opportunity to work on every floor of the store. At Victoria’s Secret he oversaw the flagship store as Visual Co-Director and then moved on to the Women’s Accessories and Cosmetics departments at Bergdorf Goodman.

Professor King holds a Bachelor of Science degree in Communication from Illinois State University and a Certificate in Fashion Design from the Fashion Institute of Design & Merchandising. He received LIM College's Award for Teaching Excellence in 2014 and is a member of BRAG (Black Retail Action Group).

Adjunct Faculty

Judy Aiello
M.F.A. in Sculpture and Drawing & M.A.T. in Teaching, School of Visual Arts; B.A. in Art and Economics, Rutgers University.  Design Consultant, The Shade Store; Former Senior Lead Instructor, The Art Institute of New York City; Former Art and Design Professor, Katharine Gibbs School

Christine Belich
B.A. University of St. Thomas. Former Vice President of Visual Planning and former Executive Creative Director, Sony Style; Former Visual Planning & Presentation Manager, Neiman Marcus

Michael Creagh
M.A. University of Sussex (England); B.A. Northwestern University. Fashion photographer whose photos have appeared in W and Elle magazines. Clients have included: MTV and Vidal Sassoon

Susan Graham
M.L.S. in Archives, Records Management, and Preservation, Graduate School of Library and Information Science Queens College; B.F.A. in Sculpture, Ohio State University.  Former Founder and Owner, Three Dimensional Drawings; Former Juror, Sustainable Arts Foundation; Former Decorative Artist, Asterisk Designs; Former Freelance Decorative Artist, Me&Ro Jewelry

Katie Hawkins
B.A. University of the West of England. Partner/Designer, andorForever LLC. Former Savior Director of Visual Merchandising, Christian Dior North America; Former Senior Visual Merchandiser, MaxMara USA

Judith Hugentobler
M.F.A. State University of New York at Albany; B.F.A. University of Illinois

Dimitri Koumbis
M.A. Savannah College of Art and Design; B.S. and B.A. Arizona State University. Co-Founder and Creative Director, Bishop Collective; Merchandising Manager, Urban Outfitters Inc.; Junior Designer, Pinnacle Design Inc.

Leonora Loeb
M.F.A. School of Visual Art; B.A. Pitzer College. Co-Founder/Owner, Lucaio Studio; Former Photo Stylist/Visual Merchandiser, ABC Carpet & Home; Former Decorative Artist, Asterisk Designers

Karen Oleson
B.F.A. Pratt Institute. Creative Principal, Hambrecht Oleson Design Associates; Former Vice President/Creative Director, FRCH; Former Senior Project Designer, Bloomingdale's 

Monica Rakocy
B.S. Empire State College; A.A.S. Fashion Institute of Technology. Visual Merchandising consultant (clients have included Ardee Eyewear, Bunnies, D. Esse, Maternal Instincts, Uncle Sam's Umbrellas, Franklin Sporting Goods, Nice Man, and Nature's Elements)

Afsoon Talai
B.F.A. in Graphic Design, Rhode Island School of Design. Founder, Golreezan; Co-Founder and Art Director, B|ta’arof Magazine; Former Guest Workshop Instructor, Children’s Museum of Manhattan; Former Senior Graphic Designer, FÊTE; Former Junior Graphic Designer, InStyle Magazine; Former Junior Graphic Design, JAK Design