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Tatum Andreetta will receive a scholarship and an immersive mentorship.

Visual Studies major Tatum Andreetta, ’26 has won the Bish Creative Point of Purchase (POP) Scholarship + Experience Award. Tatum will receive a $2,500 scholarship, a five-day immersive mentorship experience at Bish Creative headquarters in Chicago, and an invitation to attend the PAVE Gala in New York City as a guest of Bish Creative.

The Bish Creative POP Scholarship + Experience program recognizes and supports leadership potential in branding as well as the graphic, industrial, applied, engineering, UX, and product design fields.

Bish Creative is an industry-leading retail display manufacturer that has created custom-designed displays and branding solutions for such well-known brands as Viktor + Rolf, Frito-Lay, Budweiser, and more. The Planning and Visual Education Partnership (PAVE Global), is an organization that enables young talent to build successful careers designing and creating consumer environments.