Luxury Brand Management, MBA

The Luxury Brand Management curriculum takes a transdisciplinary approach, blending digital technology, luxury management, marketing, and branding. Sample courses include:

• Luxury Brand Development and Analysis
• Applications of Financial Metrics
• Digital Marketing in the Fashion Industry
• Technology for Consumer Analytics

Students in LIM’s Luxury Brand Management MBA program can also opt to complete our Career Success Track, which consists of an internship or career seminar course in three consecutive semesters (additional tuition charge applies).

Tailor your MBA program to your specific career goals and interests by choosing one of the following specializations:

Consumer Analytics
Acquire the ability to develop data-driven insights into consumer behavior, preferences, and trends.

Sustainability in Fashion
Learn about sustainable practices, ethical sourcing, and environmental impact as well as how to align luxury brands with continually evolving consumer values and regulatory standards.

Buying & Merchandising
Focuses on skills in product selection, inventory management and market trend analysis that are crucial for optimizing product assortments, enhancing the consumer experience, and maximizing profitability.

This is a STEM-designated program. Graduate students on an F-1 visa who receive a STEM degree can apply for a 24-month extension of their post-completion OPT (Optional Practical Training) if they have a job/job offer from an E-Verify employer and meet the required criteria.*

Students in this program may apply to do CPT (Curricular Practical Training) starting in their first semester.**

*Final determination to approve or deny post-completion OPT and the 24-month extension is made by U.S. Citizenship and Immigration Services.

**Students must enroll in the Career Success Track to apply for CPT in their first semester (additional tuition charge applies).

Students in the MBA in Luxury Brand Management can complete an internship as part of their degree program.

The industry connections you establish through an internship can help take your fashion business career to new heights.

LIM graduate students have interned at leading luxury brands and companies, including:

• Yves Saint Laurent
• Valentino
• Giorgio Armani
• Christian Louboutin
• Oscar de la Renta
• The Luxury Marketing Council

You can also opt to complete the Career Success Track, which consists of three internship courses across consecutive semesters that provide you with real-world experience to help attain your career goals (additional tuition charge applies).

Graduate Internships Career Success Track

This program’s focus on practical applications and best practices in the field of luxury brand management will prepare you to make a smooth transition into a range of roles.

Potential job titles for graduates with an MBA in Luxury Brand Management include, but are not limited to:

• Brand Manager
• Omnichannel Retail Strategist
• Customer Experience Manager
• Product Development Manager
• E-Commerce Analyst
• Management Analyst
• Operations Research Analyst

Source: https://market.us/report/luxury-goods-market/

 Life After LIM